Flexible Electronics News

Avery Dennison Launches NFC-Powered Smart Poster in Collaboration with Signbox

Signbox’s new Enlighten smart poster range incorporates Avery Dennison RFID N-Zone NFC inlays

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By: DAVID SAVASTANO

Editor, Ink World Magazine

Avery Dennison Corporation, through Avery Dennison RFID Company, and Signbox Ltd., a leading UK sign and display communications company, have joined forces to launch a sophisticated backlit poster system called Enlighten. The new smart poster range is powered by Avery Dennison RFID N-Zone Near Field Communications (NFC) inlays. Enlighten was launched at London’s prestigious Saatchi Gallery on Oct. 4, 2011, with guests that included representatives from leading London advertising agencies, ma...

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